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Nike Flyknit Trainer+ marathon shoes unveiled ahead of London 2012 | T3
Nike Volt Collection: The Bright Yellow Shoes Seen on Athletes at the 2012 Summer Olympics in London
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Nike Unveils 2012 Olympic Track & Field Uniforms - SBNation.com
Nike takes marketing gold with neon-yellow shoes
Summer Olympics 2012 : How Nike emerged as the ultimate winner despite not being the title sponsor?
LeBron James to Wear Nike Hypedunk 2012 in London Olympics | NIKE LEBRON - LeBron James Shoes
2012 London Games — Brand Police on Prowl for Nike and Other Ambush Marketers - The New York Times
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Not an Official Sponsor, Nike Still Gets More Attention Than Adidas at Olympics - Bloomberg
Green was the New Gold at the London 2012 Olympics – Natural Running Center
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Track and Field: Nike Flyknits Running Shoes | Olympics 2012: How to Compete (Or Dress) Like an Olympic Athlete | TIME.com
How Nike outplayed Adidas in London Olympics 2012 | Nike vs Adidas | Business Case Studies - YouTube
London Olympics 2012: Nike Unveils Pro TurboSpeed & Medal Stand Collection for US Athletes - Core77
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Nike trainers steal the show at Olympics | ELLE UK
London Olympics: Other shoe has dropped in Nike vs. Adidas tussle - Los Angeles Times
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Case study: Branding strategies at London Olympics - BusinessToday - Issue Date: Sep 29, 2013
Green Park, London, UK. 29th July 2012. Nike use a 'sports' theme to coincide with the London 2012 Olympics. Accused of 'ambush' marketing the adverts were deemed not to have infringed their
LeBron James to Wear Nike Hypedunk 2012 in London Olympics | NIKE LEBRON - LeBron James Shoes
Nike, Adidas claim victory in the battle of Olympics marketing glory - oregonlive.com
foot talk: Nike Volt: Shocking successful ambush marketeering?
Olympics 2012: Nike plots ambush ad campaign | Marketing & PR | The Guardian
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Nike Find Your Greatness - 2012 London Olympics Commercial - YouTube
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